Your Brand
Your Buyers
Our Platform
Create a fully branded digital auction — powered by NowAuction, controlled by you.
Your Brand
Our Technology
Create your own fully branded auction environment.
NowAuction powers your very own digital marketplace — where you control the buyers, the stock, and the brand experience.
Whether you’re a dealer group, OEM, fleet, or finance provider, your buyers interact with your platform — not ours.
✔ Custom branding & domain
✔ Invite-only or open access
✔ Control over listings, reserves, and timing
✔ Professional presentation powered by NowAuction tools
All the power of NowAuction.
Control the
Buyer Experience
Build loyalty and protect your margins.
With a private marketplace, your approved buyers see only your vehicles — reducing price erosion and boosting conversion.
Promote internally within your own group or to your own buyer base and work with us to grow it further.
✔ Dedicated buyer access
✔ Targeted alerts via WhatsApp, email, SMS
✔ Full control of pricing strategy
✔ Post-sale data insights & buyer reporting
You stay in control. We stay behind the scenes.
Seller
Spotlight
National Dealer Group
Challenge:
A multi-site dealer group wanted to offer direct online auctions to their network of independent buyers — without listing vehicles on open platforms.
Solution:
We built a fully branded private marketplace under their name, with exclusive buyer access and white-labelled comms.
They controlled stock, reserves and timing, while we handled tech, setup and support.
Result:
-
73% clearance rate on first cycle
-
Higher average return vs open market
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Complete buyer visibility and data ownership
“It felt like our platform — just without the headache of building it ourselves.”
– Group Remarketing Manager
Ready to
Join Us?
Become part of NowAuction – a platform where the best stock in the motor industry resides.